PHCC Educational Foundation produces webinars as part of our commitment to educating the plumbing-heating-cooling industry.
Check out our upcoming webinars for new educational opportunities.
The Major Google Update: Will it Change Your Bottom Line?
Date: Wednesday, Sept. 19th, 2018
Time: 3:00pm – 4:00pm ET
What sets the most successful PHCC members apart from their competition? The perfect combination of Marketing strategies – both online and offline. And, Google is making the online part harder than ever!
That’s why PHCC has asked Market Hardware’s experts to share their four most critical Google-friendly strategies for this fall and 2019:
1. Google Local Service Ads are the biggest change in Google Ads in 10 years. Not sure what this is? Find out what this pay-per-lead model means for your business now!
2. Why ‘Google My Business’ will have a huge impact on your Web Marketing next year and why your online reviews will be more important than ever.
3. Why simple banner ads can change your branding in 2019 and keep you in front of buyers. If Amazon does it, it must be working (We’ll show you how)
4. The New ABC’s of 2019 Website Design (Hint: Even pros with high-end Websites need to hear these)
Presenting this information will be Matt Horn, Director of Search Marketing, Doug Schatz, Director of Partnerships, and Alain Parcan, Director of Marketing. Simply put, no team of consultants has helped more PHCC members profit from the Web than these three. Their energetic delivery and expertise make this a “can’t-miss” session that will keep you ahead of your competition.
Speaker: Matt Horn, Director of Search Marketing, Doug Schatz, Director of Partnerships, and Alain Parcan, Director of Marketing. Market Hardware